100 day project

An assignment by Michael Bierut, that he described in 2011 on the Design Observer blog:

For the past five years, I’ve taught a workshop for the graduate graphic design students at the Yale School of Art. The specific dates always change, but the basic assignment goes something like this:

Beginning Thursday, October 21, 2010, do a design operation that you are capable of repeating every day. Do it every day between today and up to and including Friday, January 28, 2011, the last day of the project, by which time you will have done the operation one hundred times. That afternoon, each student will have up to 15 minutes to present his or her one-hundred part project to the class.

The only restrictions on the operation you choose is that it must be repeated in some form every day, and that every iteration must be documented for eventual presentation. The medium is open, as is the final form of the presentation on the 100th day.

In the article, Bierut shares some of the most amazing outcomes. Some samples:

Lauren Adolfsen took a picture each day with a person she had never met. The product was a bound book, complete with thumbnail sketches of her portrait partners. I was number one. Amazingly, she ended up doing this for an entire year. 

Zak Klauck: “Over the course of 100 days, I made a poster each day in one minute. The posters were based on one word or short phrase collected from 100 different people. Anyone and everyone was invited to contribute.” The perfect exercise for a graphic designer.

Other examples

Guillaume Berry publishes on the blog of swiss design agency Antistatique his “100 Days of Lettering” challenge. Other designers taking part are Francis Chouquet and Chris Campe.