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briefs

Kinetic exercise for public broadcasting

An assignment found in a 1981 program of the Communication Design course, by Hans-Ulrich Allemann, at Philadelphia College of Art:

A kinetic exercise assignment of minimum five, maximum ten steps, for a Television station identification, using the existing Public Broadcasting System logo with a number twelve, the number of the Philadephia TV channel (1st-semester assignment).

Categories
briefs

Motion Design Poetry

A motion design assignment by Chris Pullman, published in 2014 on his website, given at the Graphic Design Masters Program at Yale.

One of the projects I assign, near the end of the semester, involves the visualization of poetry. I offer my students four or five audio files of poets reading their own poems. I ask them to listen to them all, then select one to work with.

He points out the objective of this assigment:

The objective is to shift the designer’s thinking from “composition” (getting all the elements into just the right spot and freezing them) to “choreography” (planning the path and behavior of multiple elements within the same time space).

Two examples are published on his website.